with Pippa & Lucy Parfait

WTF is it with this marketing obsession with niching? [Part 2]

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Hi, we’re Pippa & Lucy Parfait and we’re the Disobedient Business® Co. team helping change-making business owners do things “disobediently”, chuck out the business BS rule book 🙅🏼‍♀️ and *actually* make good money doing it.

We support you to create integrity-packed strategies that work FOR YOU, effective and achievable plans and people-first systems that turn your raving 🐿 🐿 🐿 into a lovely row of 🦆🦆🦆.

Welcome to part two of our episodes about niching. In this episode Pippa and Lucy talk niching from a The Disobedient Business® Co. perspective following on from the great episode with Pippa and Liz Goodchild from last week. 

 In this ep we talk about; 

  • Lucy’s experience with niching 
  • Niching as a protective behaviour 
  • ADHD and niching
  • When niching might actually be helpful 

And if you haven’t already, make sure you go back an episode and listen to Part 1 with the wonderful Liz Goodchild. 

Book your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that’s exciting you in your business right now. 

Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)

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