That time I burned my business to the ground with Vix Meldrew

Our guest today is the brilliant and shapeshifting Vix Meldrew. Vix helps coaches, service providers, and course creators create engaging content on social media and in their programs so they can attract raving students and scale their time, income and energy.

In today’s episode with Vix we explore what we’ve glibly called “shapeshifting” to describe the fact that Vix has in the last 6 months burned her business to the ground and rebuilt it from scratch. Well maybe not scratch, but in order to find a business model and services that work both for her and for her clients, she pared it all back and went back to her teaching roots.

Vix shares with us how it might look like an overnight change from the outside but how this was a gradual evolution over time, the fact that even as a seasoned and experienced business owner, she’s still shitting herself after 6 months but staying the course, how she’s managed the transition from focussing on Instagram to focussing more on course creation and much more.

This is a fab episode and we bloody LOVE Vix’s business disobedience and not playing by the rules – especially how she’s taking on the online course industry and supporting folks to create courses people actually learn from AND finish.

LINKS:

Where you can find Vix: 

Instagram: https://www.instagram.com/vixmeldrew/

Website: https://www.vixmeldrew.com/

Vix’s Podcast here.

Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling – check them out.

Visit our website at disobedientbusiness.com

Come say hi at hello@disobedientbusiness.com

Come and chat on Instagram at @disobedientbusinessco